VERITY
"Invest with Confidence. Know the Whole Story"
Multi-perspective due diligence reports for online business acquisitions. Before you buy, know what you're really getting.
Due diligence that looks at the deal from every angle.
Financial Analysis - Revenue verification, expense scrutiny, margin sustainability, cash flow assessment, and valuation benchmarking. We look at whether the numbers hold up — and what's missing.
Market & Competitive Analysis - Niche viability, traffic source sustainability, competitive landscape, platform dependencies, and barriers to entry. We assess whether the market position is defensible.
Risk Assessment - Seller motivation analysis, operational dependencies, technical fragility, transition risks, hidden liabilities, and concentration risk. We find the problems before they find you.
CHOOSE YOUR DEPTH -
VERITY QUICK - $1498-10 page report. Financial, market, and risk overview. Key findings and red flags. 1-2 day turnaround. Best for initial screening of a deal you're considering.
VERITY CORE — $449
20-25 page full analysis. Deep financial, market, and risk assessment. Data appendix with sources. 3 follow-up questions included. 3-5 day turnaround. Best for serious evaluation of a deal you're pursuing.T
VERITY COMPLETE — $799
30+ pages. Everything in Core, plus personalized recommendations, questions to ask the seller, and 5 follow-up questions. 5-7 day turnaround. Best for when you're ready to make an offer and need full confidence.
From listing to clarity in days, not weeks
1. Submit your deal — Share the listing URL, your budget, and what concerns you most. Takes about 5 minutes.2. We analyze — Multiple independent analytical frameworks examine the financials, market, and risks. Where they agree, that's strong signal. Where they diverge, we dig deeper.3. You get the report — A clear, honest PDF with findings organized by what matters most, starting with an executive summary so you see the verdict upfront.4. Ask follow-ups — Have questions about the findings? Core and Complete tiers include follow-up questions so you can dig into what matters to you.
Questions? Answers
Q: What kind of businesses do you analyze?
A: Online businesses listed for sale — SaaS, e-commerce, content sites, marketplaces, and more. We focus on deals in the $50K-$500K range on platforms like Flippa, Empire Flippers, and Acquire.com.
Q: Is this a replacement for a lawyer or accountant?
A: No. Verity reports supplement — not replace — professional legal, financial, and tax advice. We always recommend consulting licensed professionals before making acquisition decisions.
Q: How is this different from other due diligence services?
A: Verity examines every dimension of a deal through multiple independent analytical perspectives and synthesizes where they agree and disagree. This multi-angle approach surfaces insights that a single analyst might miss. We also deliver faster and at a lower price point.
Q: Do you make buy or sell recommendations?
A: No. We provide thorough analysis of the financials, market, and risks. The decision is yours. We give you the information to make it with confidence.
Q: What data do you need from me?
A: The listing URL, the asking price, and your specific concerns about the deal. The more context you provide, the more targeted the analysis.
Q: How is my data handled?
A: Your information is used only for producing your report. We don't sell data, and our analytical tools use zero-data-retention policies.
Q: What if I have questions after receiving the report?
A: Core includes 3 follow-up questions, Complete includes 5. We respond in writing with the same analytical depth as the report itself.
Q: Can I see a sample report?
A: Yes — contact us and we'll share a Deal Deconstruction example.
Ready to know the whole story?
Fill out the form below with the following details and we'll get back to you within 24 hours:- Business listing URL
- Asking price or deal size
- Which tier you're interested in (Quick $149 / Core $449 / Complete $799)
- Your specific concerns about the deal
- Where you are in the buying process